Rizhao Kuangzheng Information Technology Co., Ltd. was registered in 2017 and is located in the Electronic Information Industry Park of Rizhao High tech Zone. The company's main business is handicrafts such as cross stitch. There are currently 25 employees, including 6 disabled individuals. In 2018, it was designated as a demonstration base for employment of disabled persons in Rizhao City by the Municipal Disabled Persons' Federation, which has successively radiated and driven nearly 100 disabled persons to find employment and start businesses.The company has been engaged in e-commerce entrepreneurship for more than 10 years, focusing on products such as cross stitch and diamond painting. Currently, it has formed a one-stop service for raw material procurement, product design and research and development, production and framing, and online sales. It has successfully created two self owned brands, "Painting Fairy" and "Big Head Brother", and become a new type of e-commerce company specializing in DIY handmade cross stitch and diamond painting. The company transformed into e-commerce live broadcast in 2018. At present, the "Cross Embroidery Big Brother" IP has more than 1 million fans in Kwai, 530000 fans in Tiktok, and 630000 fans on Taobao. Last year, over 250000 products were sold online.